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Chapter 7
Expanding Campaigns
Information Section

 

Ok, it's time to expand. It's time to boost your profits even more. If your campaigns continue to be profitable for more than a week it's time to open up a whole new door of profits.

I told you in the beginning that Google AdWords should not be the only advertising method that you use. There are hundreds of search engines out there and most of them have ads you can purchase very similar to Google AdWords.

If you are a true Internet marketer and are serious about making a living online, you'll want expand to other pay per click search engines to maximize your profitability. Sure you can make a very good living by utilizing AdWords alone.

But now that you have a known profitable affiliate product, I highly recommend taking that affiliate product to other search engines to increase exposure and profits. I usually wait for about two weeks of strong profits from AdWords before I expand to other search engines. Expanding can be highly profitable.

Here is a list of the search engines besides Google that I recommend:

FindWhat.com
LookSmart.com
Kanoodle.com

Enhance.com
Epilot.com
Overture.com (ads show on Yahoo) - need a landing page
Search123.com - need a landing page


Overture and Search123 require that you have a landing page. This means that you must own your own website. From that website you would have links that send surfers to the affiliate website. This method of affiliate marketing can be even more lucrative than just putting ads up on pay per click engines. But there is a lot more work and investment involved.

Once you are comfortable with pay per click advertising, having your own website is the next logical step. If you do not own a website, then don't use Overture and Search123 at this time.

For now I would stick to the list provided above when expanding your advertising efforts to other search engine pay per click programs.

There are many other pay per click search engines besides those on the list, but they either produce really low quality clicks or too few clicks. They are a waste of time and money in my opinion. But feel free to keep your options open, do some exploring on your own. I know that many of the not so well know search engines offer prime search terms for as low as $.01 per click. This is very attractive and can be lucrative if you go about it right.

I suggest adding one pay per click search engine at a time. Once you get that campaign going smoothly, then you can move on to the next. It may take a little more work to monitor all these search engines, but the added benefits are well worth it. You can often times increase the profits you make by 4 times when you expand to other pay per click engines.

Most of the information that you have received in this website about AdWords are easily transferable to other pay per click search engine. You should have no trouble getting productive ads going on other search engines with the information you learned in this website.

Expand to other affiliate networks:

With all that said about expanding your advertising efforts to other search engines, you should also explore other affiliate networks besides ClickBank. ClickBank offers over 10,000 products on its own, but if you expand to these other networks you will have access to 100,000's of products. Having such a huge array of affiliate products at your disposable is priceless. You just have to find the affiliate products that not too many people are promoting and you can be making a huge sum of money.

The following is a list of Affiliate Networks that I use and recommend checking out:

ClickBank

Axill.Com (Highly Recommended)
LinkShare
ShareResults

CJ.com
ShareaSale
ClixGalore


ClickBank deals with electronic products solely. This list expands and gives you a wide range of products and services to sift through. There are physical products (from socks to paper clips to stereo equipment), electronic products, and even online casino related products. You name it and there is an affiliate program out there for it.

Special Note:
If you can speak a second language you have a huge advantage in the marketing community over people that cannot. There are many search terms in non-English speaking countries that have not been tapped as heavily as they have in the United States. This means there are huge profit opportunities for marketing in other languages. It's up to you to go out and find the markets that have not been tapped. Trust me, they are out there. I have heard stories of very popular U.S. search terms that have barley even been looked at in other countries. This has made many people tons of money.



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